Who should attend?

· Suppliers wanting to understand how buyers attempt to get the best result
· Buyers wanting to understand how sellers attempt to get the best result!
· Those new to negotiating major contracts
· Sales people moving from the back office to account management
· Sales people wanting to maximise their individual sales

What will you learn?

· Establishing your terms of agreement
· Understanding negotiation objectives
· Understanding and establishing your requirements
· The balance of power
· Information gathering
· Estimation of the other party's requirements
· Understanding your and other negotiation styles
· Preparing for an agreement
· The negotiation environment
· Conducting a negotiation
· Understanding the negotiation process
· Communicating during a negotiation
· Challenging negotiation situations
· Conditional negotiation
· Knowing when to walk away
· Building bridges
· Interpreting the signals
· Advanced negotiating tactics
· Control in negotiations
· Negotiation tactics and ethics

Call now on 0870 710 2233 to check availability and to discuss your specific requirements