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Maybe
you need a little convincing that telemarketing can work for
your business...
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Telemarketing is scaleable
You can spend more one month than the next. Maybe we generate enough
appointments to keep you busy one month so you put the campaign
on hold and then resume when you are quieter.
Alternatively, budgetary constraints may mean that clients need
to stay with only a few hours and then ramp up the investment as
their income rises.
We may even be the vicitms of our own success: some
clients get more business than they can handle and reduce the amount
of weekly hours to an amount that generates sufficient appointments
to keep them busy.
It is an excellent addition to your existing
telemarketing
Maybe you already advertise, use networking, get referral business
or send our direct mail. Telemarketing blends perfectly with these
activities. Many clients reduce their investment in the less effective
forms of advertising (often directories like Yellow Pages) and opt
to spend the money instead on telemarketing.
Many clients use telemarketing as a way of following up press adverts
of mailing campaigns. This is an extremely effective way of making
sure your message reaches your future customers.
It is a flexible way to bring in new business
If you place a press ad then you don't know for weeks what message
works. And it is expensive to change it. With telemarketing you
can try a different approach each week to find what resonates best
with your prospects.
It is highly targetted
Advertising by its nature is "scatter-gun". With telemarketing
you choose exactly who you want to tell about your product and service.
This means less wastage.
It is economical
For many smaller business it is the business owner that has tried
to make appointment-setting calls in the past. But this is not the
best use of their time. They should surely be earning more than
the £23 per hour that is costs to use A&P. What is more,
we are specialists in getting appointments and often business owners
are not.
It is consistent
The beauty of telemarketing is that week-in, week-out you are doing
something to effectively generate new business. This will reduce
the "feast and famine" cycle that so many small and medium
businesses generate but have a month of advertising or making appointments
and a month of actually DOING the work when there is no time for
the marketing.
To
discuss your next campaign telephone 0870 710 2233 now.
Or
email
us
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